Tri-County Resource for Entreprenuers and Knowledge Hub (TREK)

1
Name* This field is required.
First Name
Last Name
2
Jotform Integration
Yes
3
What is the legal name of your business?* This field is required.Please put your own name if business name not yet available
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Phone Number* This field is required.
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Email Address* This field is required.
example@example.com
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Website (if available)* This field is required.
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Are you currently Debarred/Suspended from the Federal Government?* This field is required.
YESNO
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Will this be a home-based business?* This field is required.
YESNO
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Will you conduct all or some of your business online?* This field is required.
YESNO
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Have you participated in LEAP Programs or received support from LEAP in the past?* This field is required.
YESNO
11
Is Your Business Affiliated with Michigan State Unviersity (Student or Faculty Startup, IP from the University, Client of Spartan Innovations/MSU Research Foundation, etc.)* This field is required.
Yes
No
12
How Did Your Hear About This Form?* This field is required.
Please Select
Please Select
Google Search
Friend / Word of Mouth
LEAP Newsletter
LEAP Website
LinkedIn
Facebook
Instagram
News
Customer
Friend or Family
13
Which Program Partner Referred You to this Form* This field is required.
Please Select
Please Select
Allen Neighborhood Center
Capital Region Small Business Development Center (SBDC)
Downtown Lansing Inc (DLI)
Lansing Economic Development Corporation
Lansing Regional Chamber of Commerce
Lansing Regional SmartZone
LEAP (One & All, Ascend, Elevate)
Melanated Business Alliance
MSU Broad College of Business - Multicultural Business Programs
MSU Burgess Institute for Entrepreneurship
St Johns Chamber of Commerce
The Fledge
The Growth Lab (Customer IQ)
Transformation GEMS
Other
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Business Address (Street Name and Number)* This field is required.
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Business Address (City)* This field is required.
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Business Address (State)* This field is required.
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Business Address (Postal Code)
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Business Address (wherever you are operating your business from - this can be commercial space or a home address)* This field is required.
Street Address
Street Address Line 2
City
State
Zip Code
United States
United States
Afghanistan
Albania
Algeria
American Samoa
Andorra
Angola
Anguilla
Antigua and Barbuda
Argentina
Armenia
Aruba
Australia
Austria
Azerbaijan
The Bahamas
Bahrain
Bangladesh
Barbados
Belarus
Belgium
Belize
Benin
Bermuda
Bhutan
Bolivia
Bosnia and Herzegovina
Botswana
Brazil
Brunei
Bulgaria
Burkina Faso
Burundi
Cambodia
Cameroon
Canada
Cape Verde
Cayman Islands
Central African Republic
Chad
Chile
China
Christmas Island
Cocos (Keeling) Islands
Colombia
Comoros
Congo
Cook Islands
Costa Rica
Cote d'Ivoire
Croatia
Cuba
Curaçao
Cyprus
Czech Republic
Democratic Republic of the Congo
Denmark
Djibouti
Dominica
Dominican Republic
Ecuador
Egypt
El Salvador
Equatorial Guinea
Eritrea
Estonia
Ethiopia
Falkland Islands
Faroe Islands
Fiji
Finland
France
French Polynesia
Gabon
The Gambia
Georgia
Germany
Ghana
Gibraltar
Greece
Greenland
Grenada
Guadeloupe
Guam
Guatemala
Guernsey
Guinea
Guinea-Bissau
Guyana
Haiti
Honduras
Hong Kong
Hungary
Iceland
India
Indonesia
Iran
Iraq
Ireland
Israel
Italy
Jamaica
Japan
Jersey
Jordan
Kazakhstan
Kenya
Kiribati
North Korea
South Korea
Kosovo
Kuwait
Kyrgyzstan
Laos
Latvia
Lebanon
Lesotho
Liberia
Libya
Liechtenstein
Lithuania
Luxembourg
Macau
Macedonia
Madagascar
Malawi
Malaysia
Maldives
Mali
Malta
Marshall Islands
Martinique
Mauritania
Mauritius
Mayotte
Mexico
Micronesia
Moldova
Monaco
Mongolia
Montenegro
Montserrat
Morocco
Mozambique
Myanmar
Nagorno-Karabakh
Namibia
Nauru
Nepal
Netherlands
Netherlands Antilles
New Caledonia
New Zealand
Nicaragua
Niger
Nigeria
Niue
Norfolk Island
Turkish Republic of Northern Cyprus
Northern Mariana
Norway
Oman
Pakistan
Palau
Palestine
Panama
Papua New Guinea
Paraguay
Peru
Philippines
Pitcairn Islands
Poland
Portugal
Puerto Rico
Qatar
Republic of the Congo
Romania
Russia
Rwanda
Saint Barthelemy
Saint Helena
Saint Kitts and Nevis
Saint Lucia
Saint Martin
Saint Pierre and Miquelon
Saint Vincent and the Grenadines
Samoa
San Marino
Sao Tome and Principe
Saudi Arabia
Senegal
Serbia
Seychelles
Sierra Leone
Singapore
Slovakia
Slovenia
Solomon Islands
Somalia
Somaliland
South Africa
South Ossetia
South Sudan
Spain
Sri Lanka
Sudan
Suriname
Svalbard
eSwatini
Sweden
Switzerland
Syria
Taiwan
Tajikistan
Tanzania
Thailand
Timor-Leste
Togo
Tokelau
Tonga
Transnistria Pridnestrovie
Trinidad and Tobago
Tristan da Cunha
Tunisia
Turkey
Turkmenistan
Turks and Caicos Islands
Tuvalu
Uganda
Ukraine
United Arab Emirates
United Kingdom
United States
Uruguay
Uzbekistan
Vanuatu
Vatican City
Venezuela
Vietnam
British Virgin Islands
Isle of Man
US Virgin Islands
Wallis and Futuna
Western Sahara
Yemen
Zambia
Zimbabwe
Other
Country
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Which County is Your Business Based In?* This field is required.
Please Select
Please Select
Clinton
Eaton
Ingham
Other
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Which County Is Your Business Based?
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Please provide us your TIN / EINIf you do not have this information you can register via the link below with the IRS and return when you have your Tax Identity Number (Register Here)
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LARA ID (If available)* This field is required.The LARA ID for your business may be found at https://cofs.lara.state.mi.us/SearchApi/Search/Search
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Date of Company Formation (If Applicable)
Date
Month
Day
Year
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What type of Business Formation do you have?
Please Select
Please Select
Not formed
Sole Proprietor
DBA (Doing Business As)
LLC
C Corp
S Corp
Nonprofit
Partnership
B Corporation
Other
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Primary NAICS Code - Entering Zeros Will Result in Immediate Rejection - Please take a moment to look up your NAICS Code* This field is required.Please use the NAICS Code Lookup at https://www.naics.com/search/
Please do not enter zeros. Find your code using the link https://www.naics.com/search/
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Primary NAICS Code - Entering Zeros Will Result in Immediate Rejection - Please take a moment to look up your NAICS Code* This field is required.Please use the NAICS Code Lookup at https://www.naics.com/search/
Please do not enter zeros. Find your code using the link https://www.naics.com/search/
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What will the primary industry/sector of the business be? Please select the primary category from the items below.* This field is required.
Please Select
Please Select
Accounting
Agriculture
Airlines/Aviation
Alternative Dispute Resolution
Alternative Medicine
Animation
App Development
Apparel
Apparel & Fashion
Architecture & Planning
Arts and Crafts
Automotive
Aviation & Aerospace
Banking
Biotechnology
Branding
Broadcast Media
Building Materials
Business Development
Business Supplies and Equipment
Capital Markets
Chemicals
Civic & Social Organization
Civil Engineering
Commercial Real Estate
Computer & Network Security
Computer Games
Computer Hardware
Computer Networking
Computer Software
Construction
Consulting
Consumer Electronics
Consumer Goods
Consumer Services
Cosmetics
Dairy
Defense & Space
Design
E-Learning
Education
Education Management
Electrical/Electronic Manufacturing
Electronics
Energy
Engineering
Entertainment
Entertainment/Recreational
Entrepreneur/ Mentor in Residence
Environmental
Environmental Services
Events Services
Executive Office
Facilities Services
Farming
Fashion/Design/Textiles
Finance
Financial Services
Fine Art
Fishery
Food & Beverage
Food & Beverages
Food and beverage
Food Production
Fund-Raising
Furniture
Gambling & Casinos
Glass, Ceramics & Concrete
Government
Government Administration
Government Relations
Graphic Design
Healthcare
Health, Wellness and Fitness
Healthcare
Higher Education
Hospital & Health Care
Hospitality
Human Resources
Import and Export
Individual & Family Services
Industrial Automation
Information Services
Information Technology and Services
Insurance
Intellectual Property
International Affairs
International Trade and Development
Internet
Investment Banking
Investment Management
Investor
Judiciary
Law Enforcement
Law Practice
Legal
Legal Services
Legislative Office
Leisure, Travel & Tourism
Libraries
Logistics and Supply Chain
Luxury Goods & Jewelry
Machinery
Management Consulting
Manufacturing
Maritime
Market Analysis
Market Research
Marketing
Marketing and Advertising
Mechanical or Industrial Engineering
Media
Media Production
Medical Devices
Medical Practice
Mental Health Care
Military
Mining & Metals
Mobile Games
Motion Pictures and Film
Museums and Institutions
Music
Nanotechnology
Networks/Networking
Newspapers
Non-Profit Organization Management
Nonprofit/not for profit
Not For Profit
Oil & Energy
Online Media
Outsourcing/Offshoring
Package/Freight Delivery
Packaging and Containers
Paper & Forest Products
Performing Arts
Pharmaceuticals
Philanthropy
Photography
Pitch Deck Consultation
Plastics
Political Organization
Primary/Secondary Education
Printing
Product Development
Professional Training & Coaching
Program Development
Prototyping
Public Policy
Public Relations and Communications
Public Safety
Publishing
Railroad Manufacture
Ranching
Real Estate
Real Estate/Development
Recreation
Recreational Facilities and Services
Regulatory Consulting
Religious Institutions
Renewables & Environment
Research
Restaurants
Retail
SBIR / STTR Support
Science/Wet Lab
Security and Investigations
Semiconductors
Shipbuilding
Shipping
Small Business Technology Solutions
Software
Sporting Goods
Sports
Staffing and Recruiting
Supermarkets
Technology
Telecommunications
Textiles
Think Tanks
Tobacco
Translation and Localization
Transportation
Transportation/Logistics
Transportation/Trucking/Railroad
Utilities
Venture Capital & Private Equity
Veterinary
Warehousing
Web Design
Wholesale
Wholesaling
Wine and Spirits
Wireless
Workforce
Writing and Editing
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If Other Please Describe
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Please provide a brief description of your products and/or services which includes a your business model (the product or service sold and the customer problem that it solves)* This field is required.Minimum 50 words, please provide a description of your business.
Huge
Large
Normal
Small
Ok
Ok
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How will the company generate revenue? Describe your marketing and sales strategy to grow customer base and compete in market.* This field is required.
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Describe your ideal customer* This field is required.
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Describe your competitors* This field is required.
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Which of the following items do you have for your business?* This field is required.Select all that apply
Business Plan
Prototype/MVP
Paying customers
Business is officially launched
None of the Above
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What type of business support are you seeking?* This field is required.
Education or Training
Find Funding
Mentorship and Advice
Talent/Workforce
Finding a Location
Expanding my Business
Business Plan Writing
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As of today - how many Full Time Employees FTEs do you have at your business?* This field is required.
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As of today - how many Full Time Employees FTEs do you plan to create with your business?* This field is required.
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Please review the below business journey and identify where your business falls on the journey and the programs which align with each step - you can access a list of programs hereHelpful Definitions: -Early Stage Support = Idea stage, considering starting your business or simply interested in growing your own side hustle. - Follow On Support = You have the shape of a business, you are starting to get customers, looking for support to elevate your business and grow. - Fuel Growth = You have customers, you have a plan, you are now seeking funding to grow your business - Scaling Support = You are a fully functioning business and looking to expand into a new space, new customers, new products, etc.
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Please read the pdf linked below carefully and understand what each program offers. On the next question you will be asked to select the programs and partners you are interested in being referred to.

For full program descriptions - LINK HERE

Clicking all of them will not help you get more resources. We ask that you select only a MAXIMUM of three programs.

If you are confused or need help selecting a resource please complete the next section and indicate - "Not Sure"
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Which of the programs/partners are you interested in being connected to. For more information about each program you follow the link for program descriptions: SBSH Program Descriptions and Links.pdf* This field is required.PLEASE pick a maximum of THREE OPTIONS.
Not Sure
Allen Neighborhood Center - Incubator Kitchen Program: For entrepreneurs interested in starting a food business often move to the Incubator Kitchen program, offering affordable and flexible kitchen overhead to offer accessibility in starting their business. Access to shared-use equipment to allow makers to build capital while acquiring more specified equipment. And Business skill development support and mentorship to foster the areas of growth outside of producing a food product. Food entrepreneurs spend 3 months to 2 years ‘growing’ their businesses in either the Maker Kitchen, Powered by Lake Trust. Graduates of the Incubator Program might opt for application to the Accelerator Program, housed in the Rathbun Accelerator Kitchen on East Kalamazoo Street, adjoining ANC’s Outreach Offices. Most of the candidates for the Accelerator program have significantly increased demand for their products, even while preparing for the level of success that would warrant taking on their own bricks and mortar operation.
Capital Region Small Business Development Center (SBDC) - The Small Business Development Center (SBDC) Micro Business Support program offers one-on-one consulting for business startup assistance, business plan development, financial projections, loan packaging, social media and website analysis, marketing/branding, and operations advising. Our confidential consulting services are designed for new and existing for-profit small businesses, focusing specifically on early-stage entrepreneurs with fewer than 10 employees.
Downtown Lansing Inc. - Middle Village Program - (Next Cohort is May 2025 - April 2026) Middle Village is a retail accelerator program designed to help experienced retail business owners launch brick-and-mortar storefronts in a supported, shared environment in the historic Atrium building in the heart of Downtown Lansing. Middle Village merchants are given the opportunity to test their concept and perfect their products while continuing to grow their brand, build their customer base and earn capital. Participants of this one-year program enjoy below market rate start-up costs as well as robust business and financial training oﬀered by Lake Trust, the Capital Region Small Business Development Center and other community business experts. The ideal Middle Village merchant is within one-year of opening their permanent brick-mortar location, have previous sales in their business and have the desire to make their business their full-time career! What are you waiting for….let’s launch your dream at Middle Village!
LEAP - One & All Startup Business Incubator-
LEAP - Elevate Black Business Accelerator
LEAP - Ascend Hispanic and Latino Business Accelerator
LEAP - Lansing Regional SmartZone Programs (High-Tech and High-Growth Businesses): LEAP provides specialized services, incubation space, and grant funds for high-tech businesses in the Tri-County Region.
Lansing Economic Development Corporation - Is your business based in the City of Lansing? Are you looking to expand your business to a new location within the City of Lansing? The team at the LEDC can support you by connecting you with the right people at the City government to support your growth.
Lansing Regional Chamber of Commerce - Is your small business ready to scale your network? The Lansing Regional Chamber can be a great way to grow your business across the region through networking and specialized events.
Melanated Business Alliance - Is dedicated to addressing the unique needs of Black, Indigenous, and People of Color (BIPOC)-owned businesses through tailored educational and technical support. Our mission is to provide business owners with the resources and guidance needed to achieve operational excellence while supporting businesses at every stage—from concept to becoming bankable and sustainable. They offer: Year-Long Cohort Educational Program, Youth & Small Business Expo, Personalized Business Intake & Needs Assessment, One-on-One Business Development Sessions.
MSU Research Foundation - High-Tech Startup Support and Mentor in Residence Program: Is your business based a hightech/high-growth company? Are you looking to get one on one mentorship to support the growth of your tech business in the Lansing region? Working with the Mentor in Residence program is a great way to tap into the MSU ecosystem of support services for your tech business.
Multicultural Business Programs at MSU Broad College of Business - Youth E-Ship Program
StartupGrind Lansing - This is a supportive community which runs monthly meetups focused around scaling your small business. They also run monthly AI Meetups which focus on tech upskilling and AI applications for your startup or established small business. StartupGrind Lansing is part of a global network of chapters around the world.
St. Johns Chamber of Commerce - Is your business based in or around the City of St. Johns? Are you looking to expand your business network into Clinton County? The St Johns Chamber of Commerce hosts networking events and volunteer opportunities to get involved with the business community in St Johns.
The Fledge - The Entrepreneurial Journey (EJ) at The Fledge is a dynamic and inclusive program designed to support aspiring and established entrepreneurs in building and scaling their ventures. As part of the TREK program, the EJ offers a structured yet flexible pathway to transform ideas into thriving businesses. The EJ Includes Personalized Guidance, Collaborative Community through Weekly meet-ups, Pitch Opportunities, Access to Resources, Events and Workshops and Spaces/ Facilities.
Transformation GEMS - Tri-County Unstoppable GEMS Program - Provides shared office space and resources to support women with accelerating their business. Monthly networking, access to to workshops, free pop ups, pitch contest and educational from industry experts to support you personally and professionally. The overall mission is to inspire and empower women to create systems, legacies and become recession proof. Together we are unstoppable building empires.
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Please check the best Primary Tech Sector that describes your company (only check one)* This field is required.
Advanced Automotive
Advanced Agricultural Processing Technology
Advanced Information Technology
Alternative Energy
Advanced Manufacturing
Homeland Security & Defense
Advanced Materials
Life Sciences
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Please choose the best NAICS that describes your company (only check one):* This field is required.
3251 Basic Chemicals
3345 Navigation Measurement and Control
3252 Resins and Synthetic rubbers Fibers and
3359 Other electrical equipment and Components
3253 Pesticides Fertilizers and other Agr Chemicals
3361 Motor Vehicles
3254 Pharmaceuticals and Medicine
3362 Motor Vehicle Bodies and trailers
3259 Other Chemical Products
3363 Motor Vehicle Parts
3261 Plastics Products Manufacturing
3364 Aerospace Products and Parts
3331 Agr Construction and Mining Machinery
3369 Other transportation equipment
3332 Industrial Machinery
3391 Medical equipment and Supplies
3333 Commercial and Service Industry Machinery
5112 Software Publishers
3336 Engines turbines and Power trans equipment
5174 Satellite telecommunications
3339 Other General Purpose Machinery
5182 Data Processing and hosting
3341 Computers and Peripheral equipment
5191 Other Information
3342 Communications equipment
5413 Architecture and engineering
3343 Audio and Video equipment
5415 Computer Systems design
3344 Semiconductors and other electronic
5417 Scientific research and development
6215 Medical and diagnostic laboratories
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Please note that as a tech company - if you are accepted by the Lansing Regional SmartZone you will recieve an additional link to complete the MEDC Checklist form at the end of this process.
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How do you identify your gender?* This field is required.
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What is your age?* This field is required.
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The company is at least 51% owned and controlled by one or more, or any combination of, Black or African Americans; Latino or Hispanic Americans; Native Americans (Alaska natives, native Hawaiians, or enrolled members of a federally or State recognized Indian tribe); Asian Americans/Asian Pacific/Asian Indian and/or Pacific Islanders; Other persons of color.* This field is required.
Yes
No
46
If Yes - What is your Racial Identity
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The company is at least 51% owned and controlled by one or more veterans of any military branch of the United States.* This field is required.
Yes
No
48
If Yes - What Branch of Service
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The company is at least 51% owned and controlled by one or more women.* This field is required.
Yes
No
50
The company is at least 51% owned and controlled by one or more who consider themselves a person with a disability.* This field is required.
Yes
No
51
Can you and/or your business demonstrate a disproportionate negative economic impact as a result of the COVID-19 Pandemic* This field is required.This can be defined in many different ways - some examples may be changing jobs due to layoffs, closing business temporarily, pivoting product/type of service provided, having to change career paths, or other economic impact etc. Everyone was effected in some way due to COVID-19 - the next question will ask how you and your business were impacted.
Yes
No
52
Please explain how you and/or your business were disproportionatelty negatively economic impact as a result of the COVID-19 PandemicThis may include lessening hours, being forced to close, changing jobs, etc.
Huge
Large
Normal
Small
Ok
Ok
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Can you attest to the following statement - your business has had diminished access to credit on reasonable terms as compared to others in comparable economic circumstances, due to any of the below - please select all that apply:
Subjected to racial or ethnic prejudice or cultural bias within American society
Gender
Veteran Status
Limited English proficiency
Physical Handicap
Long-term residence in an environment isolated from the mainstream of American society
Membership of a federally or state-recognized Indian Tribe
Long-term residence in a rural community
Persons with disabilities
Members of religious minorities
Identify as lesbian, gay, bisexual, transgender, and queer (LGBTQ+) person
Identify as otherwise adversely affected by persistent poverty or inequality
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I hereby certify the information in this form is accurate to the best of my knowledge and that I have read LEAPs Privacy Policy and Code of Conduct.You can find our Privacy Policy Here, You can find our Code of Conduct Here
Clear
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How much revenue did your business make from January 2024 - December 2024?* This field is required.
Should be Empty: